Chidori is Vietnam’s leading Japanese café brand and a pioneer in the Coffee in Bed® concept. As of December 2022, they serve more than 45,000 members throughout Vietnam, providing access to their mini gateway within the city. Currently, Chidori operates seven locations in Ho Chi Minh City, establishing a strong brand presence in the coffee-in-bed model

Our expert has been consulting Chidori marketing team on TikTok since Dec, 2023.

Challenge

Chidori in Bed, Vietnam’s first coffee-in-bed concept, faces significant challenges in developing engaging content that resonates with its target audience and effectively communicates the unique value of its service. The marketing team struggles to create relatable content, particularly given the higher price point compared to traditional coffee shops.

Solution

To address these challenges, FinT offers extensive expertise in TikTok marketing, providing comprehensive solutions such as in-depth trend analysis, targeted content strategy development, and insights into customer profiles. We delivers strategic consulting, actionable feedback on content production, and expert guidance to ensure alignment with communication goals, TikTok regulations, and algorithms. This collaborative approach empowers Chidori to create compelling, viral content that attracts and retains customers.

Proven Results

Our clients have experienced significant growth in their TikTok presence, including:

• Increased Follower Count: Achieving growth rates of up to 33 times, gain over 5,000 followers
• Enhanced Engagement: Higher levels of interaction and feedback on posts,
• Viral Success: Creating content that resonates and spreads organically across the platform.

This partnership not only enhanced Chidori’s brand visibility but also solidified its presence in the competitive coffee market in Vietnam.

Unlock Your Brand’s Potential on TikTok

In today’s digital landscape, TikTok is more than just a social media platform; it’s a powerful marketing tool for brands looking to engage with a younger audience and enhance their online presence. Our TikTok Growth Consultation Services are designed to help you maximize your reach, engagement, and overall impact on this dynamic platform.

Why Choose TikTok for Your Brand?

• Massive Audience Reach: With over a billion active users, TikTok offers unparalleled access to diverse demographics.
• High Engagement Rates: TikTok users are known for their active engagement, making it an ideal platform for brands to connect with potential customers.
• Viral Potential: The unique algorithm allows for content to go viral quickly, increasing brand visibility and awareness.

Get Started Today!

Ready to elevate your TikTok strategy? Contact us today for a consultation and discover how our TikTok Growth Consultation Services can transform your brand’s presence on this innovative platform.