FinT Vietnam and P2P Digital have established a strategic partnership to bring together their complementary expertise in influencer marketing, creative development, and content production, strengthening their ability to deliver integrated solutions for KOC/KOL and e-commerce campaigns.
As a Japan-founded agency specializing in KOL/KOC marketing and social commerce, FinT Vietnam helps brands grow through data-driven influencer marketing and e-commerce solutions. P2P Digital specializes in digital communication strategies, creative campaigns, and content production. Through this partnership, we aim to deliver more impactful, end-to-end campaign solutions that connect influencer marketing, creative development, and content production to create greater value for brands.
Key Areas of Collaboration
The partnership will focus on four core areas:
- Creative Concepts for KOC/KOL and E-commerce Campaigns – Developing campaign concepts and creative directions aligned with brand objectives and target audiences.
- Content Development and Production – Producing key visuals, photography, videos, and short-form content to support campaign execution across digital channels.
- Creative Assets for E-commerce and Livestreams – Creating visual assets and content designed to enhance online shopping experiences and livestream activations.
- Joint Marketing & PR Activities – Exploring opportunities for joint communications and marketing initiatives to strengthen market presence and develop new business opportunities.
Building a Long-Term Partnership
Beyond individual projects, FinT Vietnam and P2P Digital are committed to fostering a sustainable partnership through regular performance reviews, joint planning, and continuous knowledge exchange.
Together, we will continue to strengthen our capabilities and explore new opportunities to better support brands’ evolving marketing needs.
